The Caveman's Guide To Social Media Networking
 
 
 
 
What Is It?    

Social Media Optimization is

 

A Process of Optimizing your site/ blog to be more visible in social media searches and sites, more easily linked by other sites, and more frequently, discusses online in blog posts and other social media.                                                                - Ogilvy

 
Social Media Networking is all about Engaging with Customers Where they Are, with Content they Value.

Say Hello To Cloud Marketing!

 
 

Forrester predicts Huge Growth for Social Media Marketing

Nine out of Ten 25-34 year Old UK Internet Users visited a social networking site in May09

Time spent on social networks is growing at 3x the overall internet rate.

More than 120 million users log on to Facebook at least once a day!

While 14% People Trust Ads, 76% of People trust consumer recommendations.

Analysts predict FB members will cross 500 million mark by 2011!

Facebook is the 3rd most trafficked website in the world

Facebook is the largest photo-sharing platform With over 1 billion photos.

The fastest growing demographic on FB is those 35 years old and older

Facebook is truly international - more than 70% of Facebook users are outside the United States!

Twitter is the fastest growing social network in the world, increasing by 1,928% from June 2008 to Jun 2009

Twitter reached the 50 million unique visitor mark in July 2009.

If Twitter's current growth rate keeps up, they could be at 100 million members by the end of 2010

1 out of 8 Couples married in the U.S. last year met via Social Media

If Twitter's current growth rate keeps up, they could be at 100 million members by the end of 2010

Social Networking Sites are officially the most popular sites ahead of Porn Sites

3 Out Of 4 Americans Use Social Technology.

2/3 Of The Global Internet Population Visit Social Networks.

Visiting Social Sites Is Now The 4th Most Popular Online Activity

Time Spent On Social Networks Is Growing At 3X The Overall Internet Rate

Social Media Is Democratizing Communications. BIG TIME

54% of bloggers post content or tweet daily.

Social Media Is Like WORD OF MOUTH On STEROIDS

If Facebook were a country, it would be worlds forth largest after US

Chinas Qzone has more than 300 Million Using their services

80% of companies are using LinkedIn as their primary tool to find employees

Ashton, Kutcher and Ellen DeGenerea have more followers than the entire population of Ireland, Norway and Panama

80% of twitter usage is on mobile devices. People update anywhere anytime

67-million Americans used online social-networks in an average month during 2008

Average person is exposed to 3000 advertising messages/ day

34% post opinions about products and brands on their blogs

36% think more positively about companies that have blogs

32% trust blogger's opinion on products and service

93% Believe a company should have a presence in social media

5,000,000,000 - The number of minutes spent on Face Book each day

Nine out of Ten 25-34 year Old UK Internet Users visited a social networking site in May09

3,600,000,000 - The number of photos archived on Flickr as of June 2009.

1,000,000,000 - The amount of content shared on FaceBook each week.

3,000,000 - The average number of Tweets per day on Twitter

13,000,000 - The Number of articles available on Wikipedia.

100,000,000 - The number of YouTube videos viewed per day.

1382% - The monthly growth rate of Twitter users from January to February 2009.

Time spent on social networks is ~ 10% of all internet time.

Visiting Social sites is now the 4th most popular online activity, ahead of personal email.

2/3 Of the Global Internet Population Use Social Networks.

67-million Americans used Social-networks in an average month during 08

412.4 Yrs - The length of time it would take to view every YouTube Video

Fact: 13 Hours - The amount of Video Uploaded to YouTube ever Minute

Time spent on social networks is growing at 3x the overall internet rate.

 
 
 
 
 
 

Cloud Marketing is all about Engaging Groups and Initiating Conversations using Blogs , Micro Blogs, Online Chats, RSS, Widgets, Social Networks, Social Bookmarks, Message Boards, Podcasts, Video Sharing Sites, Photo Sharing Sites, Virtual Worlds, Wikis and other Social Media Platforms for deeper audience penetration.

67-million Americans used online social-networks in an average month during 2008, and that number is projected to exceed 95-million within 24 to 36 months. The amount of time online Americans spent on social network and blogging sites in August 2009 accounted for 17% of all time spent on the internet, a figure that is nearly triple the percentage of time spent a year ago, according to statistics from The Nielsen Company.

 
        The Mighty Social Media  
  **Source: Universal McCann Comparative Study On Social Media Trends April 2008
  • Wikipedia - 13,000,000+ Articles
  • Youtube - 100,000,000+ Video Views Every Day
  • Blogger - 200,000,000+ Blog Posts
  • Facebook - 200,000,000+ Active Users
  • Flicker - 3,600,000,000+ Archived Pics
  • Twitter - 3,000,000+ Average number of Tweets per Day
  • Second Life - 1.5 million residents
there's no other better time in history to build a legit business then now and the way to do it is using social media.

  Social Media Buzz  
  **Source: Universal McCann Comparative Study On Social Media Trends April 2008
  • 73% of active online users have read a blog
  • 45% of them have started their own blog
  • 39% subscribed to an RSS feed
  • 57% have joined a social network
  • 55% have uploaded Photos
  • 83% have watched video clips
It's not a FAD, it's a fundamental shift in the way we communicate.
 
  87% of sales come from referrals. Not Paid!
Average person is exposed to 3000 advertising messages/ day
Only 14% of people trust advertisements
78% of people trust the recommendations of other consumers
 

  The Message Is Very Clear..  
   
  34% post opinions about products and brands on their blogs
36% think more positively about companies that have blogs
32% trust blogger's opinion on products and service
93% Believe a company should have a presence in social media
 
 
  Customers don't care about your AD they care what their friends think.  
 
STOP THINKING "CAMPAIGNS". START THINKING "CONVERSATIONS"
 
   
  ***Data Source: Cone, Business in Social Media Study, September 2008  
     
 
 

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